theSKYMOGUL | Digital Growth Agency
DIGITAL GROWTH AGENCY

BUILD A BRAND
THAT GETS
ATTENTION.

theSKYMOGUL is a direct digital marketing and growth agency. Strategy, advertising, creative, websites, SEO, analytics and automation, connected to the business result.

THE SKY MOGUL WAY

Strategy01
Creative02
Media03
Conversion04
Measurement05

Digital, without the fluff.

Choose exactly what you need. We can act as your complete digital department or plug into the part of the operation that needs fixing.

01

Digital Strategy

Positioning, customer journeys, channel planning, KPIs and growth roadmaps.

02

Google Ads & PPC

Search, display, remarketing, conversion tracking and optimisation.

03

Meta Advertising

Facebook and Instagram campaigns, audiences, creatives and lead generation.

04

SEO

Technical SEO, keyword strategy, local search and content opportunities.

05

Social & Content

Strategy, creative direction, content systems, publishing and community.

06

Web & Ecommerce

Conversion-focused websites, landing pages, ecommerce and integrations.

07

Analytics & CRO

GA4, tracking, dashboards, funnel analysis and conversion optimisation.

08

AI & Automation

AI search visibility, chatbots, workflows and practical business automation.

09

Online Reputation

Monitoring, visibility, response strategy and reputation intelligence.

Build your campaign.

Don't ask for a generic quote. Build the campaign first. Select the objective, platforms, audience, duration, creative requirements and media budget. Your estimated campaign budget updates as you build.

01 OBJECTIVE
02 CHANNELS
03 AUDIENCE
04 DURATION
05 CREATIVE
06 BUDGET

What do you want the campaign to achieve?

Lead GenerationForms, calls, WhatsApp and enquiries.
Sales / EcommerceDrive purchases and revenue.
Brand AwarenessReach and visibility in your market.
Website TrafficQualified visits to your website.
App InstallsAcquire new app users.
WhatsApp EnquiriesStart direct customer conversations.

Where should we advertise?

You can select multiple channels. Channel recommendations and media estimates will be included in the final brief.

Google SearchCapture existing demand.
Facebook + InstagramDemand generation and leads.
TikTokReach and discovery.
YouTubeVideo reach and consideration.
LinkedInB2B targeting.
RemarketingRe-engage existing visitors.

Who are you trying to reach?

KenyaNationwide targeting.
East AfricaRegional audience.
InternationalGlobal or diaspora audiences.
Specific City / CountyLocalised targeting.
B2B Decision MakersProfessionals and business buyers.
Consumer AudienceMass or niche consumer market.

How long should the campaign run?

7 DaysShort test or event push.
14 DaysInitial campaign test.
30 DaysRecommended starting period.
60 DaysMore optimisation time.
90 DaysFull growth cycle.
OngoingContinuous management.

What does the campaign need?

Client Has CreativeWe use supplied assets.
Ad Creative PackStatic campaign creatives.
Video / Reels PackShort-form campaign assets.
Landing PageCampaign-specific conversion page.
Tracking SetupPixels, GA4 and conversion events.
Campaign CopywritingAd copy and messaging.

Set the media budget.

This is the advertising spend, separate from theSKYMOGUL management and production fees.

KES 100,000
Move the slider to build the budget. You can also use the preset options below.
KES 25KTest campaign
KES 50KStarter
KES 100KGrowth
KES 250KScale
KES 500KAggressive
KES 1M+Large campaign
ESTIMATED CAMPAIGN COSTKES 100,000
PAID MEDIA

YOUR BUDGET SHOULD HAVE A JOB.

We separate media spend from agency fees. You decide how much goes to advertising, and the campaign builder makes the allocation visible before you request a proposal.

Google SearchHIGH INTENT
MetaDEMAND
YouTubeVIDEO
TikTokDISCOVERY
LinkedInB2B
RemarketingCONVERSION

How we work.

Direct communication, clear deliverables and decisions based on data rather than agency theatre.

01 / AUDIT

Find the problem.

Website, campaigns, competitors, tracking and customer journey.

02 / BUILD

Build the system.

Strategy, creative, media, landing pages and measurement.

03 / LAUNCH

Put it in market.

Launch campaigns with clear objectives and controlled budgets.

04 / OPTIMISE

Improve the numbers.

Use results to reduce waste and improve conversion.

THE SKY MOGUL APPROACH

Sometimes you do not need more marketing.

If your offer is weak, your website is confusing, your sales process is slow or your tracking is broken, more advertising can make the problem more expensive.

We would rather tell you that before asking you to increase your budget.

  • MEDIA SPEND IS SEPARATE.Your Google, Meta, TikTok or other platform spend is your budget.
  • YOU OWN YOUR ACCOUNTS.We work through proper access to your digital properties.
  • EVERY CAMPAIGN STARTS WITH AN OBJECTIVE.We do not launch ads simply because a client asked for ads.
  • THE BUDGET IS YOUR DECISION.We can recommend a range, but you choose the media investment.
  • WE WILL SAY NO.If something will not help, we will tell you.
READY TO BUILD?

Start a project. Or build a campaign.

Choose the route that makes sense. For a complete digital engagement, start a project. For paid media, build the campaign and see the budget before contacting us.

theSKYMOGUL

Digital marketing, advertising, creative, technology and growth.

Your Business Potential with Our Proven Strategies

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